Love as a Business Strategy: Resilience, Belonging and Success Book Review and Reflection

Abstract

Teaching students about the value of organizational culture can be a daunting task for university professors. At faith-based universities, faculty face the additional challenge of connecting faith in Christ to organizational culture and answering the questions about how our faith should be reflected in our leadership. In Love as a Business Strategy: Resilience, Belonging and Success, authors Anwar et al. (2021) lay out the plan to flip any culture into a culture of love just as they have done at Softway, a software company Anwar created in 2003 during his senior year in college at the University of Houston. This book attempts to illustrate the methods they used along with sharing the stories of their journey and lessons learned. Though this is a secular market book, the biblical connections are evident on each page, and the lessons students can learn are transformational.